Our Methodology

When it comes to B2B research, there is more than meets the eye

We believe that effective decisions and actions should be backed by the knowledge and experience of executives employed by companies in the relevant market. Our specialty is to engage with them and smartly extract the necessary intelligence verifiable and transparently. This methodology is ​​also known as Human Intelligence (HumInt). 

For this reason, we can deliver far more than conventional market research, providing you with the crucial actionable insights invaluable to your corporate decision-making that can only be garnered from these executives.

Main program features:

Defining

Assistance in defining a comprehensive Key Intelligence Topics (KIT)

Collaborating

Our clients are an integral part of each  phase of the program

Collecting

Advanced primary  research collection from pre-qualified executives

Delivering

Intelligence insights reports and actioable recommendations

Interacting

Live feed of intelligence findings on the cloud to never miss a detail

Guiding

Hosting competitive strategy planning sessions